Shiseido
It was in 1872 that Shiseido started in a Japanese district called Ginza, a Western-style pharmacy in Tokyo. This is the time where herbal medicine is a standard treatment against any ailments. Arinobu Fukuhara, founder of Shiseido was not pleased with the way medicines were distributed. At age 23, Arinobu aimed to separate medicinal and dispensary ways in Japan.
Shiseido’s name originated from the Chinese text “Yi Jing”. The company’s vision of Shiseido entails “Oriental style with Western learning” that diversifies the two cultures together in their product lines. The thought of running a pharmacy with this kind of concept is challenging to Arinobu. Eventually, Shiseido became a trustworthy pharmacy.
It was during 1897 that Shiseido stepped into producing cosmetic products with Eudermine. This formula was researched by Dr. Nagayoshi Nagai to develop high quality cosmetic items. Unlike the products marketed at that time, Eudermine came from the Greek word that means ‘skin’. This was sold off in a magnificently looking bottle with an inscription “Shiseido’s Red Water’. Despite the repackaging and improvement of this product, it remains a best-selling product up to this day.
1997 marked Shiseido’s 100th anniversary where Eudermine Global was simultaneously released to Japan and overseas in collaboration with Serge Lutens, a French image maker.
The evolution of Shiseido to promote more exhilarating aesthetic products gathered acknowledgement from different parts of the globe. There are three dimensions to Shiseido’s success: Funtionality, sensitivity and safety.
Here are some of Shiseido’s highlighted products that you might want to try:
Shiseido Dual Balancing Foundation SPF17 Foundation: won an award in the Golf Women Best Skincare Awards. Long lasting foundation suitable for make-up base. Locks in moisture in those with dry skin. Less oily appearance with soft matte look using Primatic Nanopowder for even skin tone.
Benefiance Creamy Cleansing Form: won Best Skin Care in the Cleanser, Exfoliator, and Toner in the Town & Country Beauty's Top 50 Best Sellers. A foaming cleanser that thoroughly cleanses make-up and other impurities that leave your skin clean and soft. Bio-Hyaluronic granules to keep skin hydrated all day. Recommended for normal to dry skin types.
Men Deep Wrinkle Corrector: awarded Best Wrinkle Reducer in the Men's Health Best of Grooming Award. Corrects wrinkles due to aging and dry skin. Highly effective in reducing wrinkles around the eyes and enhances firmer skin in as little as 4 weeks. Improves skin texture with Retinol-A Complex as well as Damage Defense Complex to maintain skin’s elasticity.
The Skincare Tinted Moisture Protection SPF20: as Best Facial Moisturizer in the Shape of Beauty Awards. Lightweight moisturizer that invigorates skin’s natural glow. Locks moisture and protects skin from UV rays to prevent aging. Contains Light Control Powder to reduce pores, fine lines, uneven tone and dullness for flawless skin complexion.
The Makeup Accentuating Cream Eyeliner: Best Eyeliner in the Allure Best of Beauty Awards. Draws out eye’s natural beauty. Long lasting eyeliner to enhance make-up. Dermatological safe and ophthalmologist approved.
With its three basic principles, Shiseido is continually coming up with products that would cater to everyday aesthetic needs.
Please visit Shiseido facial cleansing products page.
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Shiseido FT Sengansenka Perfect Whip Facial Wash List Price: $10.99 Sale Price: $5.99  |
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Shiseido Perfect Whip Foam is a white whip type facial cleanser and the foam contains white cocoons' Natural Sericin and beauty essence creates a fluffy soft skin! The unique Sericin bubble helps to remove impurities such as dirt and excess sebum without removing precious moisture from your skin... |
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Shiseido FT Naturgo White Clay Facial Cleanser - 120g List Price: $20.75 Sale Price: $10.99 |
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Clay is particularly effective at deeply cleaning pores with a gentle formula from Shiseido Naturgo. Product Size: Net Weight: 120g , or about 4.2 ounces. |
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Shiseido FT Senganseka Hypoallergenic Perfect Oil Facial Cleansing Oil - 150ml List Price: $19.00 Sale Price: $8.95 |
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Hypoallergenic facial cleanser penetrates deeply, dissolves dirt, makeup, even waterproof mascara. Works on wet or dry skin, leaves no greasy residue. Product Size: Net Volume: 150ml (about 5 US fl oz) in a convenient pump bottle. |
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Shiseido Shiseido Facial Cotton List Price: $9.50 Sale Price: $10.99 |
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This exclusive Facial Cotton is 100% natural and uniquiely manufactured for a consistent soft, smooth texture. Allows for maximum absorption and assists in the application of Shiseido softeners. |
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Shiseido White Lucency Perfect Radiance Clarifying Cleansing Foam Facial Cleansing Products List Price: $46.55 Sale Price: $29.00 |
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Shiseido White Lucency Perfect Radiance Clarifying Cleansing Foam Facial Cleansing Products |
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Shiseido Shiseido Men Moisturizing Emulsion - 3.3 oz List Price: $51.99 Sale Price: $32.44 |
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Shiseido MEN Moisturizing Emulsion This quick-absorbing emulsion brings exceptional long hours of moisture after cleansing or shaving. It counteracts razor burn and defends against redness, dryness, roughness & environmental stress... |
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Shiseido Fitit Naturgo MENS Clay Facial Cleansing Foam (White) - 130g/4.6oz. List Price: $6.99 Sale Price: $3.90 |
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This sea-clay formulation containing natural minerals cleans your skin while moisturizing it at the same time. The non-scrub and non-menthol foam is gentle to your skin. |
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Shiseido Pureness Matifying Moisturizer Oil-free List Price: $54.45 Sale Price: $30.74 |
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Mattes out shine, even t-zone areas delivers oil-free hydrating immediately visibly absorbs excess oil all day long promotes a matte & healthy appearance perfect for oily, blemish-prone & combination skin types... |
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SHISEIDO by Shiseido Men Deep Cleansing Scrub--/4.2OZ List Price: $37.99 Sale Price: $20.89 |
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launched by the design house of davidoff in 1996, cool water by davidoff is classified as a flowery fragrance. this feminine scent posesses a blend of: citrus, pineapple, and woody notes, blended with the scent of ocean air... |
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SHISEIDO by Shiseido The Skincare Extra Gentle Cleansing Foam--/4.7OZ for Women List Price: $42.84 Sale Price: $24.89 |
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Shiseido THE SKINCARE Gentle Cleansing Foam This lightweight cleanser works up to a rich foam which gently yet effectively rinses makeup and other surface impurities from the skin whilst retaining essential moisture... |